Personalization for Business Travelers: How You Can Do It?
The future of the business travel industry is highly speculated by industry experts and business travelers alike. Various articles, webinars, and podcasts attempt to analyze the most optimal travel management strategies an organization must follow. However, while everyone is busy speculating, the highly dynamic industry keeps evolving.
Statistically speaking, 1.3 billion business trips are taken every day in the United States alone. With such frequent travels, business travelers prefer to travel according to their interests and seek comfortable experiences.
This need has given rise to one of the latest trends in the business travel industry- personalization. Personalized travel means offering employees a customized travel experience based on individual preferences. It aims to ensure that the services are aligned with each employee’s specific needs.
Let us look at how you can incorporate future trends of travel personalization in your corporate travel management process.
1. Personalized recommendations
Your employees might find it difficult to book flights and hotels according to your company’s travel policy as it does not align with their comfort and preferences.
One way to solve this problem is by offering them personalized booking options according to the company’s travel policy. A travel management software that uses AI can recommend customized booking options to your business travelers before or during the booking process. These recommendations are made by creating every employee’s traveler profile.
The traveler profiles are based on travel policy configurations set by your travel managers and data about the business traveler’s flight and hotel preferences collected from previously taken trips.
Your employees can get intelligent recommendations that fit their budgets and taste. This will keep your employees satisfied and ensure travel policy compliance.
2. Customized travel risk assessment checklist
The new Generation-C (post-covid) business travelers are cautious about their safety during business travel. They require the latest information and reassurance before they plan their business trip. Therefore, you can create a personalized travel risk assessment checklist to ensure employees’ safety and avoid risks.
A travel checklist will help you assess the type of risk your employees can encounter while traveling and the criticality of the risk. You must include specific health questions about allergies, ailments, prescription drugs, and some questions about the emergency training. You can also have destination-related questions about the weather, political situation, and local laws.
3. Trip updates
Your employees have a busy schedule with a million things on their minds. There is a fair chance they might forget about an upcoming trip until the due date is too close for them to make any last-minute preparations.
However, your travel management software can send personalized notifications about upcoming flights, hotels, car rentals, etc. These reminders can help your employees stay at the top of their schedules and make any necessary last-minute preparations. Your travel management software can also provide updates on flight cancellations, delays, etc., and manage such contingencies to keep your employees stress-free during business travel.
4. AI-based 24/7 customer support
While traveling to an unknown international destination, your business travelers will need help navigating. For example, they might need to know about the public transportation most suitable to reach the meeting destination.
AI-based customer service chatbots installed in every state-of-the-art travel management software can make customized location-based suggestions about public transportations, best routes, etc. Such chatbots can handle emergencies and provide solutions if your business travelers face any problems. They can help make your employees’ business travel stress-free.
5. Booking Rewards
If your employees give up the most comfortable booking option in place of a more cost-considerate option, they should also reap the savings benefits.
Business travel management software like ITILITE can help you share the benefits with your employees in the form of rewards. If they choose an earlier flight or a less expensive hotel out of the available options, the amount they save on the booking gets shared between them and the organization. Your travel managers can determine the percentage of the amount to be transferred.
The form of compensation can be cash, shopping vouchers, etc. Incentives like this will keep your business travelers happy and help you save money on travel.
It’s time to personalize travel for business travelers.
Personalization in the travel industry has come a long way. However, most business travelers are still not happy with their company’s customization mechanisms. Therefore, there is much room for improvement in the personalization of business travel.
There are tremendous benefits of personalization of corporate travel you can avail with the help of a business travel management software like ITILITE.
When your employees plan their business travel using ITILITE, they get personalized booking options based on their preferences, regular trip updates, 24/7 customer service, etc. Moreover, whenever employees book a cost-effective travel option, they get a reward from the savings.
To check all these features in action, get the free demo of ITILITE.